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Your Google reviews are now your SEO
Google's ranking algorithm has quietly shifted. Reviews aren't just social proof anymore — they're a direct input into local search placement. Here's what changed and exactly what to do about it.
3×
more likely to rank in Local Pack with 50+ reviews
Review velocity explained: why consistency beats volume
Getting 50 reviews in a week then going silent for months is worse than a slow, steady trickle. Here's the math Google is running on your review cadence.
The five-star culture: how to make asking for reviews feel completely natural
The businesses that never struggle to get reviews don't ask harder — they set the expectation from the very first interaction. Here's how to build that into every job.
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